The knowledge you will gain from this book could potentially bring you millions in annual revenue if applied correctly and consistently. This is a fact. It took me more than two years to complete, and inside, you will find all the insights I’ve gathered over more than 15 years—first as an affiliate, then as an affiliate network owner, and later as a technology provider for many affiliate programs and networks, thanks to all the clients using our tracking platform, TrafficManager, to manage and scale their businesses, each with specific needs for their industry.

This is why the information you will find in my book can be applied across all industry niches, from e-Commerce, Cash on Delivery (COD), Health, Finance, Nutra, Sweepstakes, Leadgen, iGaming, to membership sites like Dating, and more. Throughout the book, I provide examples from different niches to illustrate these points.

As I mentioned in the "Why You Should Read This Book" section, owning a Ferrari and a driver’s license doesn’t automatically make you a race car driver, much less a champion. You must learn how to drive that car, understand its capabilities and limits, and race on different circuits before even dreaming of competing for the title against others. The same principle applies when launching an affiliate program. Having a great affiliate tracking platform doesn’t guarantee your success—knowledge is key, and this book was written to provide you with exactly that.